01
Write a clear campaign brief
Set your audience, campaign goal, deliverables and budget range. A sharper brief makes every creator proposal easier to compare.
FOR INDIAN BRANDS & CREATORS ✳
Influencer Marketing
Platform for India
Creator campaigns, minus the guesswork.
Find verified Instagram and YouTube creators by real data, compare fixed-price proposals and pay safely in milestones. Every campaign tracked from brief to verified delivery.
Verified creators. Milestone payments. Delivery you can review.
✳
✳
AM
Creator shortlistReal fit, not just follower count
CAMPAIGN MATCH
RK
Riya K.Food · Mumbai
842score
Audience fitStrongProposal₹18,500
Brief aligned
Payment securedLocked before work starts
RSAFits your briefCompare proposals with context
A campaign, in focus
BUILT FOR THE WAY BRANDS WORK WITH CREATORSDISCOVER · HIRE · VERIFY
Verified creators,
real audience data
real audience data
Fixed prices,
no negotiation
no negotiation
Delivery checked
against your brief
against your brief
Every deal stage,
tracked live
tracked live
HOW INFLUEX WORKSFrom campaign brief
From campaign brief
to verified delivery.
A simple four-step process to hire influencers in India, agree on clear terms and review every deliverable before payment is released.
02
Match with verified creators
Get AI-matched with relevant Instagram and YouTube creators, each with a transparent score and a fixed-price proposal—scope and sample work included.
03
Fund in secure milestones
Sign one contract and lock payment with a licensed partner before work begins. Creators know the money is secured; you know what you are paying for.
04
Review and verify delivery
Check submissions against the agreed deliverables, request revisions and approve. Live posts are verified before the creator is paid.
Track every campaign stage live, from creator discovery to payout.
LESS GUESSING. MORE SIGNAL.Find, hire and pay
Find, hire and pay
creators in one place.
Influencer marketing should be more than a list of profiles. Influex brings creator discovery, fake follower checks, fixed-price proposals and secure payments into one workspace built for Indian brands.
AI-matched verified creators
Match by niche, audience fit, engagement and budget—not follower counts alone.
Transparent Influex Score
See the signals behind every creator score, including authenticity, attention, delivery history and proof.
Fixed-price proposals
Review scope and price together. Decide on the work, not a long negotiation thread.
Secure milestone payments
Payment is locked with a licensed partner before work starts and released only by the agreed rules.
INFLUEX / BRAND WORKSPACE•••
YOUR CAMPAIGN
In reviewMonsoon menu stories
Creator shortlist · 4 proposals
CREATORINFLUEX SCOREPROPOSAL
MK
Mira K.Food · Bengaluru
824Clean
₹16,800
AN
Aarav N.Culture · Pune
768Check
₹21,000
SD
Sana D.Food · Mumbai
851Clean
₹18,200
Example workspace previewIllustrative only
824A score with a story.Compare creator quality at a glance, then open the details.
A SCORE YOU CAN QUESTIONOne creator score.
One creator score.
Four clear signals.
The Influex Score rates every creator from 300 to 900 using authenticity, attention, delivery history and proof—so you can spot fake followers and compare influencers fairly before you hire.
Understand how matching worksINFLUEX SCORE
What goes into it
300 — 900
Clean Check RiskyIllustrative scoring breakdown
Treat a score as a starting point—not a substitute for your brief.
AGREE BEFORE THE FIRST POSTSafe payments
Safe payments
for brands and creators.
Scope, price, timeline and payment milestones are agreed in one contract before work starts. Money is released against verified delivery, and creators see the payment secured before they shoot. No surprises in the final invoice.
See your campaign take shape01 / BEFORE KICKOFFContract signedScope · timeline · price
02 / CAMPAIGN FUNDINGPayment securedHeld safely until delivery
03 / DELIVERY REVIEWWork verified, creator paidClear review, clear record
BUILT FOR BETTER DECISIONSA better way to run
A better way to run
influencer campaigns.
Replace DMs, spreadsheets and payment follow-ups with one clear workflow.
01 — 04
Not another creator directory.
Discovery is only one moment. Influex carries your influencer campaign through contracts, payments and delivery checks after you find the right creator.
Explore the process01
From reach to relevance
Match on audience fit and real engagement, not follower count.
02
From DMs to a defined brief
Scope, checklist and expectations live alongside the proposal.
03
From a quote to a fixed proposal
See the work and the price before you make a choice.
04
From “posted” to verified
Live posts are checked through the creator account before payout.
YOUR NEXT STEP, MADE SIMPLEStart with a
Start with a
better brief.
Plan your influencer campaign in seconds. Choose your goal and budget range to shape a brief you can refine with your team.
A useful first draftYour choices stay in this browser. Nothing is submitted.
CAMPAIGN STARTER
01 / 03Set your direction
YOUR STARTING POINT
A creator campaign focused on awareness, within ₹25,000 – ₹50,000.
GOOD QUESTIONSInfluencer marketing
Still deciding? Start with a brief Influencer marketing
questions, answered.
What Indian brands and creators ask most about matching, fake follower checks, creator scores and payments.
What is Influex and how does it help Indian brands?
Influex is an influencer marketing platform for India that connects brands with verified Instagram and YouTube creators. Brands post a campaign, compare fixed-price proposals, fund the deal in secure milestones and track every stage live. Creators get paid automatically once the work is verified.
How do I find and hire influencers in India on Influex?
Post a campaign with your goal, deliverables, budget and dates. Influex shows it to relevant creators, and after a short matching window you see your top matches. Compare their proposals, chat in the proposal thread, then hire at the quoted price and sign one contract online.
How does Influex match creators to my campaign?
Every creator gets an AI Match Score from 0 to 100 for your campaign, based on niche fit, audience fit, engagement, budget and delivery history. Hard filters such as platform, language, city and availability are applied first, and creators flagged as Risky are left out.
How does Influex check for fake followers?
Each creator receives an Authenticity Score with a Clean, Check or Risky band, built from data taken directly from their connected Instagram account. It looks at audience quality and engagement patterns, so you can spot inflated follower counts before you hire.
How is the Influex Score calculated?
The Influex Score runs from 300 to 900 and combines four signals: Authenticity (30%), Attention (30%), Promise Kept (25%) and Proof (15%). New creators carry a New label until they complete three deals. Use the breakdown to compare creators alongside their fit with your brief.
How do campaign payments work on Influex?
Payments run through a licensed payment partner. The brand funds the campaign in milestones that are secured before work begins, and money is released by published outcome rules once delivery is verified. Creators know the money is there, and brands pay against checked work.
Are creator rates negotiable?
No. Creators submit fixed-price proposals against your brief. You compare scope, sample work and price side by side, then hire at the quoted price with no back-and-forth negotiation.
How do I review and approve creator content?
Creators upload each deliverable to the campaign, where an AI pre-check flags basics such as the product being shown, the brand being named and the #ad disclosure. You review the work, request revisions if needed and approve. Once the post is live, Influex verifies it through the creator's connected account.
Is Influex free for creators, and how do they get paid?
Creators join Influex for free. Once the content is approved and the live post is verified, the payout is released automatically to the creator's bank account or UPI, usually within 1–2 working days. Payouts never wait for a review.
Can small businesses and D2C brands run creator campaigns?
Yes. Launching a campaign takes three simple steps, and you can start with one creator, one clear goal and a budget that fits. Compare proposals before you commit any money.
Which payment methods can brands use in India?
Supported payment methods are shown at checkout before you commit any money. GST and billing details are collected the first time you fund a campaign, and an invoice is generated for every deal.